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Boohoo was rushed by a customer to return the dress.

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This online retailer says it sells dresses at "Extra high" in the quarter through Novembe A Boohoo spokeswoman said that people often return expensive clothing from brands such as Karen Millen and Coast.Increase delays in overseas shipping and higher shipping costs will hurt profits.Shares in Boohoo sank 14% after the news.

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Boohoo said it expects full-year underlying earnings to rise between 6% and 7%, compared with a previous forecast of 9-9.5%This is due to the significantly higher yields. This affects the growth and cost of net sales. Continuously extended delivery times have affected international demand,” the report said."[This is] resulting in a lower return on marketing expenses. and inbound freight cost inflation associated with the ongoing pandemic.

the cessation of the epidemic

Boohoo said it expected freight to the UK to rise by around £20 million this year. Meanwhile, consumer uncertainty and delivery delays are disrupting trade in Europe and abroad.Sales are now targeted to grow between 12% and 14%, less than previously anticipated 20% to 25% growth.The company said sales were up in the UK in the three months to Nov. 30, but fell sharply in Europe, the United States and other parts of the world.

 

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